Archive for February, 2016

Tori simson PhotogrpahyMembers Details
Catherine Blackford
Founding Director
BNI Corporate Connections in the BNI Melbourne Region

Tell us about your business:

Bindle is a boutique gift hamper business. Bindle engages local artisans to produce Australian, hand-made, tailored gift packages that incorporate food, wine and design. There are Bindles for every occasion and every part of the creation is Australian.

What are your top 3 networking tips?

1 – Ask questions. Networking is about building connections with people and focusing on yourself and your business limits the ability to build positive relationships.
2 – Nail your elevator pitch and demonstrate enthusiasm.
3 – Be creative when it comes to connecting people, sometimes a little bit of extra effort is well worth it in the long run.

What can’t you live without?

My miniature sausage dog Walter, and good coffee.

Which Business Book Would Your Recommend & Why? 

‘The Lean Startup’ by Eric Ries is a great read for people starting a business from scratch. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively.

How Did Your Find Out About BNI & Why Did You Join?

I landed in BNI by complete accident as I visited to meet another visitor. I had never even heard of BNI. I joined because I viewed it as a great developmental opportunity and the perfect discipline required to factor in networking to the growth of my business.

How Long Have You Been a Member For?

1 year

What value & benefit have you or your business gained by being a BNI Member?

BNI has helped me to create great relationships with people from a diversity of industries. It has also benefited me in learning to think dynamically when pitching my business.

What Do You Wish Someone Had Told Your When You First Joined BNI? 

That i would get so much energy from my experiences.

Do You Have a BNI Story to share?

I do … My second week attending a new Chapter, one of the members, Lilliana from Perfect Events, offered a referral to a high profile PR company. This referral resulted in the incredible opportunity to provide Oprah VIPS and with Bindle gifts and to meet Oprah in person. An experience to be remembered.

Your Dream Referral Is…

My dream referral is to be introduced to a leading decision maker at a large hotel chain in order to pitch a Bindle gift concept for hotel guests.

Categories : Featured Member
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